Tuesday, September 30, 2014

Congratulations to WCBS-FM for Being #1 in the Ratings

WCBS-FM is now #1 in the NYC radio ratings with 6.8% of age 12+ listeners.  Lite-FM with 5.7% came in a distant second.  It seems that the strategy of bringing in Scott Shannon in the morning has paid off nicely.  Likewise the move away from 60s music turned out to be correct. It also seems that a tight playlist attracts more listeners. Will they be able to sustain this ratings lead since listening habits likely change over the summer.

I have been listening to WCBS-FM less as I have moved to internet radio for oldies.  Since I am 65 years old WCBS-FM doesn't want me as a listener anyway.

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